20 July 2026
Sector: Consultancy
Location: Derby
Marsha explains on the website: “I help organisations understand how their everyday behaviours shape who’s allowed in, who progresses, and ultimately, what gets built.”
This is done by using: 'Cultural Intelligence (CQ)' as a practical framework to help individuals and organisations recognise bias, slow down decision-making, and act inclusively in real situations like recruitment, leadership, design, procurement and collaboration.
As the business has grown, one of the biggest challenges has been creating a more consistent pipeline of consultancy work while protecting Marsha’s time and balancing client delivery with business development. Building confidence around pricing, strengthening cash flow forecasting and establishing the right legal foundations for the business have also been key priorities.
Plans to expand into Australia, where the built environment is further ahead in its cultural shift, were significantly impacted by rising international travel costs, making this important market inaccessible.
In addition, the political narrative surrounding workplace culture can make it difficult to communicate the value of the work, while investment in this area is often one of the first budgets to be reduced. Despite these challenges, Marsha has remained committed to implementing new ideas and taking positive action to strengthen and grow the business.
Unheard Voice® has been supported by East Midlands Chamber Business Adviser, Lisa Baggott. Marsha has been working with Lisa through monthly meetings, on a 1-to-1 basis, for the past nine months.
Marsha comments: “What sets Lisa apart is how practical and specific her advice is. She doesn’t deal in generalities. Every session leaves me with clear priorities and pertinent next steps, and when I action them, they consistently lead to tangible opportunities. Her coaching has also grown my confidence as a business owner in a way that's hard to overstate.”
With guidance on the grant application from Lisa, the business successfully secured funding from the EMCCA Export Accelerator project which enabled Marsha to attend the WSBE26 (World Sustainable Built Environment) Conference in Melbourne, Australia, where she was able to make meaningful connections with those working on these areas. She also presented a talk on CQ-Cultural Intelligence, and the opportunity to bring meaningful behaviour and culture change to the Built Environment, to industry professionals at a global architecture firm, thanks to local contacts, where she sold out of her book: Building Inclusion
The impact of support on the business has been ‘transformative’.
Marsha says: "The Export Grant allowed me to push at an open door, where the construction sector in Australia is already pursuing an approach to culture change, and this directly aligns with my work. Being able to meet directly with people and discuss these matters has meant I have been more able to make an impression for business growth purposes, and follow ups are already happening.”
Though it’s difficult to put a monetary value to support Marsha reports that her turnover this financial year has been 50% higher than the same period last year. She also expects to be actively working in Australia this time next year.
“Lisa helped me access an Export Grant that enabled me to travel to Melbourne to explore growth opportunities in Australia. It proved a genuinely fruitful trip that simply wouldn't have happened without her guidance.
If you have the opportunity to work with Lisa, take it. She is an exceptional business adviser, and I recommend her without reservation.”
- Marsha Ramroop, Founder
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