LinkedIn Has Changed: How to Adapt, Show Up and Get Seen

Host: Chesterfield Borough Council

Cost: Free

LinkedIn isn’t what it was 12 months ago, and most people are still using outdated tactics.

In this practical session we’ll break down what’s actually changed, and how to adjust your profile and content so the platform works for you, not against you.

We’ll cover:

What’s changed in the LinkedIn algorithm and what it now prioritises
How to update your profile so it supports visibility and credibility
How to structure posts so they’re clear, engaging, and more likely to be seen
The small shifts that make a big difference to reach and response

You’ll leave with:

A clearer, more effective LinkedIn profile
Practical post structures you can use immediately
A simple, repeatable approach to showing up consistently

Perfect for business owners, marketers, and professionals who want to build a credible presence on LinkedIn without overthinking it or posting for the sake of it. For this session feel free to bring a laptop or tablet - a pen and notepad are just fine too!

Led by Natalie Burkinshaw, founder of Crush, a multi-disciplinary creative agency that’s been helping businesses grow for over 20 years. Award-winning and proudly based in Chesterfield, Crush works with companies of all shapes and sizes — from ambitious start-ups to global organisations, across a diverse range of sectors.

Further information

The location has accessible toilets and parking in close proximity.

We are keen to ensure you have the best possible experience. If you have any specific requirements, please kindly let us know by ticking the accessibility box when booking and a member of the team will be in touch to discuss your needs.

Alternatively, if you would like to speak to a member of the team before booking, please either email cbc.eventbrite@chesterfield.gov.uk or call 01246 267703 and reference the event that you are interested in attending.

This event is open to Chesterfield based businesses. Places are limited and will be allocated on a first-come, first-served basis (based on one place per organisation). If you would like to attend, please book a place as soon as possible.

By booking, you give consent for Chesterfield Borough Council Innovation Support Programme to contact you regarding this event and to your details being stored within our records. Chesterfield Borough Council is a registered data controller and will process your personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and other applicable legislation.

The Council will use your personal data to process this booking. You will receive communications from us that are necessary for the Council to manage this and provide support.

Privacy Notice

The Council seeks to comply fully with data protection laws and ensures all our contractors and suppliers also comply. For more information about how your personal data is used please see our Privacy Notice https://www.chesterfield.gov.uk/privacy

This project is part-funded by the UK government through the UK Shared Prosperity Fund